Testimonials

Hear what ALDI shoppers have to say about the ALDI experience.

Great Products

"Once you shop at Aldi's, you will probably go back many times over. We like their store and very competitive pricing. Their product lines are extra good. Try'em. You'll like'em." – Morset, customer, Evansville, Ind., Courier & Press blog (4/04/08)

"ALDI Supermarket shopping is a great way to cut back on your grocery bill - give it a try! I think you will be pleasantly surprised with your new and improved grocery budget as well as the quality of food that you can purchase." – Chrissy, customer, BeCentsAble blog (Grain Valley, Missouri), (3/20/08)

"My husband, when he ate the things I bought there, he said, 'This tastes better than usual.' Better prices and better products, that sold me. I could just see the way they were cutting down their costs and it was being handed to me. You bag your own groceries, but I'm willing to do that for better products for a better price." – Madge Cross, customer, (Greensboro, N.C.) News-Record (03/02/08)

"I, too, have an ALDI in my neighborhood, and specifically go there for their 'Fit and Active' Ranch Salad Dressing. Not only is it healthful, but it also makes a great dip for raw veggies…. And their chocolate cream wafer rolls are addictive and cheaper than Pepperidge Farms." – Monica R., customer from Hanover Park, Pa., Pittsburgh Tribune-Review (3/12/08)

"I have no problem with the no-frills approach. I would prefer to get lower prices in lieu of fancy store displays and free coffee in 3-ounce cups…. ALDI also has a line of healthy products under the label 'Fit and Active,' which were tasty and cheap -- dispelling the notion that healthy food has to be expensive." – Stephanie Nelson, (Chicago) Daily Herald column (1/16/08)

Great Value

"I saved at least a third on my grocery bill compared to other stores. It's not a fancy place but it has high quality." – Mike Mattson, future Largo, FL customer, St. Petersburg Times (5/04/08)

"I for one have shopped there and have found many good deals on fruits, vegetables and other items. Many are not name brand, but if they taste as good, who cares." – Abby Brunks, customer and writer, Fayette.Talk, Atlanta Journal-Constitution blog (4/02/08)

"It's a limited assortment grocer with high quality products at deeply discounted prices. It's a very simple format for a daily needs grocer, and the pricing is just incredible." – Mark Thomas, store developer, Model D (03/11/08), explaining why Detroit residents have embraced the chain

"Since food prices have gone sky high, it will be my pleasure to get some discounted prices on good-quality items. And, it may even provide a source to help lower some the prices in our local grocery stores as well." – JoAnn Lee Frank, future customer, St. Petersburg (FL) Times (2/3/08)

"I feel like I'm beating the system when I go there. You're buying the exact same stuff, but you've got money in the bank. When I go to Harris Teeter I'm like, 'Oh my gosh, I can't believe what they're trying to get for that." – Tim Flowers, customer, (Greensboro, N.C.) News-Record (03/02/08), nicknamed "ALDI Ambassador" by his friends

"Here are three good reasons to go to ALDI: 1) Even though Wal-mart claims to have cheap prices ("always"!) and Kroger offers deals with the Kroger card, some veggie and fruit prices at ALDI are unmatched. …. 2) ALDI's handling of plastic bags is progressive…3) You get the coin back from the cart! (and don't risk getting your car scratched from wild running metal buggies.)" – Stine, customer, I am Erican Sequel blog (2/21/08)

Smart Shopping

"I can usually get in and out of ALDI in 30 minutes or 45 minutes, even when doing a whole week or two worth of shopping. I can't get out of Super Wal-Mart in less than an hour." – Jan Greer, customer from Lexington and mother of four, (Greensboro, N.C.) News-Record (03/02/08)

"They're putting in something that's a new generation shopping experience for our community" – Skip Kuker, president of the Logansport-Cass County Economic Development Foundation, Pharos-Tribune (IN) (2/20/08), regarding new ALDI store